Jessie Fetterling
Editorial Leader & Content Marketer
Hi, I'm Jessie!
I'm a journalist turned content marketer with 15+ years of experience in editorial leadership, content strategy and brand communications. I've spent my career figuring out what makes people pay attention, what makes a story stick and how brands can use thoughtful storytelling to build meaningful connections with their audiences.
That's the thinking I've brought to everything from launching digital brands and growing audiences to leading integrated campaigns and shaping executive thought leadership.
I'm also a self-proclaimed grammar nerd and proud Oxford comma skeptic. (Let’s agree to disagree.)
Where journalistic storytelling meets content strategy.
15 yrs
Editorial and content strategy experience
5M
Monthly users at
Big Edition
6
Largest team I managed (plus freelancers)
Brands I've partnered with:
